Dr. Jim White
“How many of you have ever lost an umbrella?” Dr. Jim White asked his class of business students. Hands raised at the common experience. “What color was it?” Most said black.
Dr. White, a Pensacola Christian College business faculty member, explained that he owns a pink umbrella. “I have had this umbrella for four years, and I have no problem keeping up with it,” he said. “Why? Because in the umbrella rack with dozens of black umbrellas, I have this huge pink umbrella. In other words, it stands out, it is different. In fact, people see it and they know it is mine.” Beginning each semester with this analogy, Dr. White describes to his business students his goal of teaching them to confidently stand out in the business world.