View course descriptions for
BA 101 Introduction to Business (2) Offered Fall, Spring. Students gain a basic understanding of business functions and areas of specialization within the field of business.
BA 201 Business Law (3) Offered Fall, Spring. Prereq.: Sophomore or above. This course is open to all students who would like to increase their understanding of legal principles that apply to various business transactions. Contracts, labor-management responsibilities, property, insurance, partnerships and corporations, wills and trusts, and torts and business crimes are discussed.
BA 203 Principles of Management (3) Offered Fall, Spring. Students will learn how managers use functional, behavioral, and informational resources to achieve organizational goals and strategic solutions within a dynamic environment. Students also will learn how to motivate and lead people, facilitate processes, and develop their interpersonal and professional skills.
BA 217 e-Business Systems (3) Offered Spring. Prereq.: Sophomore or above. Students will demonstrate an understanding of the e-business systems used in business-to-business (B2B) and business-to-consumer (B2C) relationships. Application of the Internet and related technologies to various business processes is presented. Emphasis is placed on understanding e-business technology fundamentals and exploring different ways to conduct business online. Current B2B and B2C organizations and their operational strategies are discussed.
BA 220 Business English (3) Offered Fall, Spring. Prereq.: At least “C-” in EN 121 or 123. Students complete an in-depth study of punctuation, capitalization, and number style and apply this knowledge as they edit various business documents.
BA 224, 225 Business Practicum (1 each) Offered Both sem., Interterm, and Summer. Prereq. for BA 224: Sophomore or above with a major or minor in the business department and approval from chair of business; prereq. for BA 225: BA 224, a major or minor in the business department, and approval from chair of business. Students obtain field experience in an approved business for a minimum of 40 hours.
BA 300 Principles of Free-Market Economics (3) Offered Fall, Spring. The student will assess the principles of supply, demand, inflation, employment levels, financial institutions, fiscal and monetary policy, global markets, and economic theory from a free-market perspective. This course may be taken as a social science elective.
BA 301 Corporate Finance (3) Offered Fall, Spring. Prereq.: AC 232. A basic understanding of the function of finance, financial planning and control, and corporate structure is developed. Students use time value of money, financial statement analysis, forecasting, projected cash flows, and capital budgeting techniques to evaluate business scenarios.
BA 302 Corporate Finance (3) Offered Fall, Spring. Prereq.: At least “C-” in BA 301. Students evaluate business decisions through the application of working capital management, inventory models, credit management policy, cash and marketable security management, and short-term financing. Students also learn and demonstrate knowledge of cost of capital, dividend policy, capital markets, and lease financing culminating in a financial management simulation of a firm.
BA 303 Macroeconomics (3) Offered Fall, Spring. Prereq.: MA 121 or placement into MA 130 or higher; and sophomore or above. The students will demonstrate an understanding of national economic policy and characterize its implications for public policy, taxation, and monetary policy. National income, GDP, and economic forecasting will be discussed. This course may be taken as a social science elective.
BA 304 Microeconomics (3) Offered Fall, Spring. Prereq.: BA 303; and MA 130 or placement into MA 131 or higher. This course discusses economic principles (such as supply, demand, consumer behavior, and the theory of the firm) applicable to individuals and firms. Students demonstrate their knowledge in practical application through making production decisions for firms within various market structures, allocating resources to minimize the cost of production, determining price and output levels to maximize firm profits, and analyzing the effects of government intervention in the market economy. This course may be taken as a social science elective.
BA 313 Public Relations (3) Offered Fall, Spring. This course includes a historical overview of public relations, plus an analysis of various PR principles and applications. These include public relations as a management function; the distinction between PR and advertising; and PR as a form of advocacy, motivation, and persuasion. Students plan and stage a major on-campus PR event.
BA 317 Small Business Entrepreneurship (3) Offered Fall. Prereq.: AC 232 or OA 214; and sophomore or above. The student will analyze the steps in formulating and managing a small business within a dynamic environment. The exciting opportunities and challenges faced by entrepreneurs in addition to issues such as idea conception, feasibility, planning, financing, legalities, marketing, operations, and management will be discussed and applied in the development of a business plan.
BA 322 Business Statistics (3) Offered Fall, Spring. Prereq.: Credit for or concurrent enrollment in MA 121 or placement into MA 130 or higher. This course demonstrates the foundations of statistical measurement and analysis using both descriptive and inferential statistics within a business framework. The students will acquire understanding of statistical topics such as frequency distributions, sampling theory, averages, variation, probability and probability distributions, sampling distributions, estimation, hypothesis testing, regression, and correlation.
BA 330 Computer Applications for Business (3) Offered Fall, Spring. Prereq.: CS 101 or proficiency; and sophomore or above. The student will develop a working knowledge of computer applications through hands-on experience. The student will be able to produce useful and practical projects by effectively using the Microsoft Office Suite and be able to integrate from one application to another.
BA 403 Business Communications (3) Offered Fall, Spring. Prereq.: EN 126; and junior or senior business major, computing major, business technology minor, office administration minor or broad field, management minor or broad field; or sophomore office systems student in A.S. program. This course teaches students the mechanics and principles of effective business correspondence. Students learn how to compose and edit résumés and cover letters; business e-mail, memorandums, and letters; and formal reports.
BA 411 Production and Logistics Management (3) Offered Fall, Spring. Prereq.: MA 330 and junior or senior. This course examines the use of resources to produce goods and services. The students will demonstrate knowledge of material acquisition, scheduling, resource planning, lean production, supply chain management, and operations strategy as they relate to production and operations management.
BA 413 Public Relations Management (3) Offered Spring. Prereq.: BA 313. This advanced public relations course analyzes crisis management from a management-stakeholder relationship. Students utilize case-study methodology to assess crises and issues while demonstrating confidence in formulating a proper ethical response using various media channels.
BA 422 International Business (3) Offered Fall, Spring. Prereq.: Junior or senior. This course provides a multidisciplinary study of international business. Students will learn the business, political, cultural, and economic underpinnings of global business.
BA 430 Strategic Management and Business Policy (3) Offered Fall, Spring. Prereq.: Senior management or finance concentration graduating in December or May. This capstone course uses the case-study method to integrate knowledge from all business disciplines to formulate and execute strategies at the functional, business, and corporate levels. The student will demonstrate an understanding of SWOT analysis, Porter’s Five Forces Model, sustainable competitive advantage, environmental analysis, measurement of performance, and the appropriate fit between strategy and organizational structure.
BA 431 Contemporary Issues in e-Business (3) Offered Fall odd. Prereq.: BA 217. This course focuses on the current trends in Business-to-Business e-business activities, including design and implementation issues, web-enabling technologies, collaborative commerce, vertical and horizontal portals, emerging e-business models, enterprise resource planning, supply chain management, knowledge management, global issues, security concerns, intellectual property, privacy, ethical issues, and legal implications.
BA 442 Advanced Business Law (3) Offered Spring. Prereq.: BA 201. The student will learn about advanced treatment of selected topics in business law with special attention to the application of the Uniform Commercial Code. The student will demonstrate understanding of the law with respect to sales, leases, real and personal property, negotiable instruments, and bankruptcy. Issues related to professional liability are also addressed. This course is strongly recommended for those students who are planning to take the CPA examination.